From the latest aesthetic guidelines of the hotel, we began to work on the company’s new corporate image, which would then apply to all institutional pieces. We completed the work with a corporate identity manual to generate the style guide of the brand.
We develop the new brand of Hotel Crillon, with a minimalist aesthetic. Their disposition and rigidity also connote order, structuring and solidity, which are important values to define the company and its trajectory.
– Design process –
We transmit the new concepts of brand to the development of the Institutional site of the company, which has an orderly and structured aesthetic, with a simple and dynamic navigation, and a high degree of visual impact.